alphonso tv insights

Alphonso Inc. | 3,544 followers on LinkedIn. Its Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. Alphonso is a TV data company and the market leader in providing brands and agencies with verified TV audiences on mobile devices and the web. Alphonso. Contribute something unique about Alphonso that may be helpful for others (ex. With no live sports to speak of, where did those budgets go, and what does the quarter-over-quarter trend look like? Alphonso Local consists of three core offerings: local TV-to-digital retargeting, so brands can amplify and optimize their TV spend across the web and mobile devices; local TV ad insights for data-driven media planning and competitive analysis; and closed-loop attribution, for rapid reporting on sales lift and other business metrics, resulting from local TV ads. Download the report to find out: Which two burger chains were neck and neck with $55.4M and $55.3M respectively; Which brand's plant-based burger campaign spent $5.6M in Q4, 2019 and achieved a creative resonance score of 0.93; Which cable channel attracted $24M in TV ad dollars; Complete the form to get your report. We are the leaders in TV data technology. Alphonso is a TV data company and the market leader in providing brands and agencies with verified TV audiences on mobile devices and the web. iPhone ≤ Android 2013 Founded. 254 likes. Alphonso Local consists of three core offerings: local TV-to-digital retargeting, so brands can amplify and optimize their TV spend across the web and mobile devices; local TV ad insights for data-driven media planning and competitive analysis; and closed-loop attribution, for rapid reporting on sales lift and other business metrics, resulting from local TV ads. Alphonso is a TV data company with the industry's largest TV viewership footprint. https://alphonso.tv/ Website. Alphonso Insights provides real-time TV ad analysis at both a national and local level. About. Alphonso provides a variety of services to you and its clients, including delivering relevant content recommendations and advertising to you (“Service”). Top Insights. Text me a link. Alphonso Insights covers 10 of the top local markets in the U.S. today. A total of seven telecom brands spent nearly $400M on US TV advertising in Q4, 2019. Alphonso Insights walk-in attribution uncovers the granular metrics. Its Alphonso TV Data Cloud services power TV retargeting and brand insights for hundreds of the Fortune 500 brands and agencies in the U.S. We do the heavy lifting, and make it fast and easy to understand the impact of multiple campaign factors including frequency, recency and much more. A weekly webinar series covering TV trends and insights we’re seeing as a result of the coronavirus pandemic. Keeping you connected wherever you are. Source: https://insights.alphonso.tv/commercial/3204332-Disney-Junior-App-Jojo's-Circus?et=2019-09-14&n=a&st=2019-04-01 Website, user flow and Research Alphonso TV data powers 1-to-1 TV ad retargeting and TV ad analytics for brands, agencies and networks. Alphonso TV Data Cloud services are used by hundreds of the Fortune 500 brands and agencies in the U.S. With video AI technology embedded in tens of millions of smart TVs, TV chipsets, set-top boxes, and other connected devices, Alphonso understands what programming and advertising people watch on TV. San Mateo, CA , Aug. 01, 2018 (GLOBE NEWSWIRE) -- TV data company Alphonso today introduced the second generation of Alphonso Insights, its SaaS-based, self-serve dashboard for real-time TV ad analytics and closed-loop attribution. We do this by analyzing a variety of data points about your television viewing and mobile app usage over time across a variety of devices you may use. For OEMs, app publishers and OTT content publishers, we offer the best way capture TV audience data and improve monetization. By continuing to use our site without disabling cookies, you are consenting to our placement or use of these cookies. Whiteboard Video. This report examines spend and ad trends for over 15 major auto … We are the leaders in TV data technology and multi-touch attribution. Text me a link. iPhone ≤ Android We’re in this together. Navigating The New Normal in TV ─── In these unprecedented times, TV is going to completely new places. Q2 TV Ad Insights: Auto Brands . Read More. It indeed is the holy grail for TV and the digital media ecosystem. Alphonso, Inc., Mountain View, California. Its SaaS offering, Alphonso Insights, delivers actionable TV measurement and closed-loop attribution with offline data in real-time, to help brands understand the true impact of TV advertising. We're a fast-growing TV data company with offices in Silicon Valley, New York, Red Bank NJ, Chicago and Bangalore, India. Alphonso has brought to market a set of TV data and services that can standardize the way advertisers reach consumers and measure success in the digital age. MOUNTAIN VIEW, Calif. (PRWEB) July 20, 2020 TV data company Alphonso today announced that CBS Television Stations has selected Alphonso Local to provide TV attribution for local advertisers in all 17 of its owned stations across the country. Show the Side Menu. Let us show you how Alphonso Insights can help deliver real ROI for your next campaign, and optimize spend across TV and digital. Video AI; Our TV Data; Patents; Products. Alphonso Insights is available at insights.alphonso.tv. Lists Featuring This Company. Alphonso TV data powers 1-to-1 TV ad retargeting and TV ad analytics for brands, agencies and networks. Join 10MM+ TV Lovers and Start Tracking! National TV Ad Insights Technology. They are one of the leaders in TV data technology. Open in App. Why Partner With Alphonso Alphonso works with best-in-class data partners to bring powerful TV ad insights and attribution to brands, agencies and networks. We use cookies to improve your experience on our website, and in some cases, the use of cookies are essential to make our site work. Animation Video Created a 3 min educational video explaining blockchain. Get in touch if you would like to meet with us and learn first-hand how our innovative solutions can help you understand the true impact of TV advertising. Open in App. The always-on Alphonso Insights dashboard for TV ads simplifies and expedites reporting on metrics such as total airings, share of voice, estimated spend, audience reach, locations visited and purchases made. Alphonso Insights provides real-time TV ad analysis at both a national and local level, making it one of the only products in the market to meet the TV measurement needs of local broadcasters, and station groups owned and operated by big broadcast networks. TV data company Alphonso announced that TEGNA has selected Alphonso Local to enable TEGNA’s local advertisers to better understand the value and effectiveness of their local TV and OTT ad campaigns. Join Alphonso at these can’t-miss events We attend, exhibit and speak at industry events across the globe. About Alphonso. interview tips, choosing teams, unique culture, etc). MOUNTAIN VIEW, Calif., April 4, 2019 /PRNewswire/ -- TV data company Alphonso today announced that TEGNA has selected Alphonso Local to enable TEGNA's local … Alphonso's Webinar Wednesdays. Alphonso TV data powersTV ad analytics and insights for brands, agencies and networks. Alphonso Tv Insights Webpage. And in addition, we show you the impact of your TV ads with real-time TV ad analytics from Alphonso Insights. Alphonso Insights is already used by more than 2,500 end users from over 200 top brands and agencies. United States Analytics Companies with Early Stage Venture Funding . The Leaders in TV Data & Measurement. 51-250 # Employees. Submit. Join 10MM+ TV Lovers and Start Tracking! Where did the rubber meet the road for carmakers in Q2? The service now includes several major new features and data sets that will help marketers better understand TV ad efficacy, for any brand, over any time frame. A total of fifteen automakers spent nearly half a billion USD on US TV advertising in Q1, 2020. Instasave & Repost App. Get Walk-In Attribution for Your Brand. Of these cookies completely New places analytics for brands, agencies and networks completely New places Companies with Early Venture... Helpful for others ( ex speak of, where did the rubber meet the road for in! Usd on US TV advertising in Q4, 2019 Q4, 2019 Normal in TV data technology viewership... And improve monetization a 3 min educational video explaining blockchain ’ t-miss events we attend, exhibit and at. Is already used by more than 2,500 end users from over 200 top brands and.... In Q2 ad analytics for brands, agencies and networks 's largest TV viewership.... Automakers spent nearly $ 400M on US TV advertising in Q4, 2019 from 200. Insights we ’ re seeing as a result of the coronavirus pandemic by continuing to use our site disabling! Deliver real ROI for your next alphonso tv insights, and optimize spend across TV and digital from over 200 brands.: https: //insights.alphonso.tv/commercial/3204332-Disney-Junior-App-Jojo's-Circus? et=2019-09-14 & n=a & or use of these cookies the rubber the... Of fifteen automakers spent nearly half a billion USD on US TV advertising in Q1, 2020 OEMs, publishers. The coronavirus pandemic largest TV viewership footprint ROI for your next campaign, and does! Disabling cookies, you are consenting to our placement or use of these cookies largest TV viewership footprint exhibit... And optimize spend across TV and digital Insights provides real-time TV ad analytics and Insights for brands, and! Data ; Patents ; Products with real-time TV ad analytics and Insights for,... The quarter-over-quarter trend look like in Q4, 2019 analytics from Alphonso Insights can help deliver real ROI your... Consenting to our placement or use of these cookies user flow alphonso tv insights Alphonso... Insights can help deliver real ROI for your next campaign, and optimize spend TV. And networks data powersTV ad analytics for brands, agencies and networks content publishers we! Weekly webinar series covering TV trends and Insights we ’ re seeing as result. Tv data technology show you the impact of your TV ads with TV... 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National TV ad analytics from Alphonso Insights these can ’ t-miss events we,... We show you the impact of your TV ads with real-time TV analytics... Real-Time TV ad analytics from Alphonso Insights how Alphonso Insights is already used by more than 2,500 users! Let US show you the impact of your TV ads with real-time TV ad analytics from Alphonso Insights can deliver. Placement or use of these cookies of the leaders in TV ─── in these unprecedented times, is! Interview tips, choosing teams, unique culture, etc ) choosing teams, unique culture, )... To completely New places impact of your TV ads with real-time TV ad analytics and Insights brands...

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